Free $500 Costco Gift Voucher scam spreads on Facebook

“Claim your Free $500 Costco Voucher Now. Only a few left” is the message you might have seen posted by one of your Facebook friends, but don’t be too quick to believe it.

Message from one of your Facebook friends

Yes, the messages may well have been genuinely posted by your friends, but that’s because they were duped by the “Official Costco promotion” into thinking that if they jumped through various hoops (such as sharing the scam promotion with their online pals) that they themselves would receive a $500 gift voucher.

If your wallet is feeling a little light and you’re strapped for cash, it’s understandable that you might get excited if a company like Costco appears to be offering you a $500 gift voucher. But that doesn’t mean you should throw all good judgement out of the window at the same time.

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If you did click on the link shared with you by one of your friends, you will end up on a webpage like this one, encouraging you to share the “offer”, post something nice about Costco, and like a Facebook page.

The webpage tells you that the Costco gift vouchers are in short supply, as a further encouragement for you to act quickly rather than think about what you are doing.

Facebook scam page related to Costco

The campaign isn’t really endorsed by Costco, of course, and you aren’t ever going to receive that $500 Costco gift voucher. Instead, the scammers behind it are hoping to direct traffic to websites hosting online surveys, which will in turn earn them affiliate commission.

It turns out that there are plenty of dubious Facebook pages offering bogus Costco gift cards, some of which have managed to generate thousands of “fans”.

Fake Costco Facebook page

And it seems there’s an endless stream of people willing to re-share and “Like” these pages as bogus $500 Costco gift cards are offered in different variations of the scam.

One of the examples pictured below, for instance, has over 13,000 shares and a mind-boggling 4,500+ Facebook users have been duped into leaving a comment on what they plan to spend their $500 gift voucher on.

Fake Costco Voucher posts

The real Costco Facebook page does encourage its many fans to re-share its posts and “Like” the opening of new stores. That’s quite reasonable. Most brands engage in that activity as part of their promotion via social media.

But it’s very different to fraudulently offering thousands of social networking users $500 gift voucher cards. If the offer were real, wouldn’t it be promoted on the real Costco Facebook page?

If you are on Facebook, and want to be kept up-to-date on the latest scams and threats, as well as tips on how to protect yourself online, join the Graham Cluley Security News Facebook page.


Graham Cluley is an award-winning keynote speaker who has given presentations around the world about cybersecurity, hackers, and online privacy. A veteran of the computer security industry since the early 1990s, he wrote the first ever version of Dr Solomon's Anti-Virus Toolkit for Windows, makes regular media appearances, and is the co-host of the popular "Smashing Security" podcast. Follow him on Twitter, Mastodon, Threads, Bluesky, or drop him an email.

4 comments on “Free $500 Costco Gift Voucher scam spreads on Facebook”

  1. how do you stop this scam/virus from continuing…got a friend on fbook and it keeps comming up and she swears she's not clicking on it…she initialling clicked on it through another friend 4 days ago and now can't stop it…

  2. Paul Sineath

    So what's the point of it?

    1. WaffleHaus · in reply to Paul Sineath

      As the article clearly states, they make money by redirecting people to surveys through affiliates.

  3. Janki Shah

    I think it captures your ip address. I saw that message when I clicked on the link. Now what?

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